MTV to close several music channels by December 31, 2025, as Paramount Global pivots to streaming due to declining TV viewership

OdishaPlus Bureau

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MTV, the pioneering cable network that debuted in 1981 and transformed music discovery with continuous video playlists, is ceasing operations.

Several of its dedicated music channels will discontinue broadcasting by December 31, 2025.

This strategic move by parent company Paramount Global signifies the termination of linear music broadcasting in multiple regions.

Decreasing viewership and a paradigm shift toward streaming platforms are the evident reasons.